The hot the movie to see this weekend is the Mr. Fred Rogers documentary, Won't You Be My Neighbor. For those of us who grew up watching Mr. Rogers, the movie is more than a nostalgic trip down memory lane. Mr. Rogers shaped the ethos of a generation touting kindness above all else.
The June 8, 2018 edition of The Atlantic featured an excerpt from a pamphlet two of the show's writers created as part of a good natured parody deciphering how to speak "Freddish."
More accurately, the latest Pew Research study finds an estimated two-thirds of tweets linked to popular websites are generated by automated account. If bots rule Twitter, is it still worth the effort to try and break through the noise?
Yes! Twitter has become our defacto newswire service. Did you know that less than three percent of news stories are picked up from traditional wire services these days? The good news is that Twitter still holds the attention of influencers and opinion makers vital to your brand.
So go ahead and make some noise. Just make sure you repeat yourself or in the case of Twitter, retweet yourself. According to Nonprofit Tech for Good, being heard means placing your message in the pipeline more than once. Post your tweet and retweet it a few days later. Use HootSuite or another scheduling platform to repost your content during nonbusiness hours including late evenings and weekends.
Remember, the average shelf life of a tweet is just 24 minutes. The more opportunities you create for your message to be seen, the more likely your brand will be heard.
It's one of our favorite days of the year--Give Day Tampa Bay! We're pleased to be supporting our friends at Suncoast Organized Animal Relief (SOAR) as a match sponsor. SOAR is nearing its goal of opening a pet food bank in Pinellas County, Florida but needs your help to get there! Please give generously between now and May 1 by visiting here to ensure every needy pet has a full bowl.
Pets are important members of nearly half of all American families. Madeira Public Relations is proud to be guiding media and grassroots advocacy efforts to ensure the Fairness to Pet Owners Act is signed into law.
After spending time on Capitol Hill last week meeting with members of the Energy and Commerce Committee, we were assured by the positive feedback we received on this important consumer protection measure that will greatly reduce the number of pets re-homed for medical reasons. Consider joining us by speaking up for the health of our companion animals. Visit APAW.org to take action today!
While consider the greater Tampa Bay Area home, we hang our hat on the fun side of the bridge! If you also call Pinellas County home, our amazing Nonprofit Leadership Center client is offering a special discount to attend their annual Leadership Conference. It's one of our favorite learning and networking events of the year, and we hope you can join us!
Byline: Stephanie Dufner, M.A., Campaign Director
Politicians frequently make them. So do celebrities. Even members of the British Royal Family have been known to throw out one when speaking with audiences or members of the press (Prince Philip, I am thinking of you).
What I am speaking about: on-camera verbal blunders. They make a person look uninformed, unprepared or even worse, not qualified for an occupied or aspirational role. Who can forget Gary Johnson’s befuddled response on MSNBC’s Morning Joe about the besieged Syrian city of Aleppo. “What Is Aleppo?” the 2016 Libertarian Presidential Candidate inquired to the interviewer, Mike Barnicle. Barnicle went on to explain the city’s significance to the former New Mexico governor and thus established Johnson most likely lacked the capacity to occupy the nation’s highest political office.
Words matter. They impact our credibility. Others form impressions of us based what we write or say. Shakespeare showed us the value of words in his poems and stage productions.